Domain Age Checker
Why as an SEO or website master/owners do you need a domain age checker in your tool kit? Does the domain age matter is often discussed in SEO forums. Some analysts and search engine optimizers think the domain age factors in how Google and other popular search engines rank a website. The questions over the importance of domain age are:
- Established sites have old domain names, which by reverse logic implies that the site is well established and trusted
- Spammers register and drop domain names because they just use them to cause damage on the internet.
Opinions vary among webmasters whether age matters in search engines were evaluating websites:
- It carries no weight age
- It plays a minor role in search engines ranking
- It matters a lot in search engines ranking.
Yes, domain age plays an important role in Google ranking. Google examines the date a domain got registered and crawling started. How many links are established with other websites? Such authority and relevance are not easy to gain in the internet world. Every website needs to age and displays its importance and relevance before Google, or other search engines will index and rank it.
For example, a new newspaper starts its business and sets up its website. It won't get accolades and recognition straight away. It takes the time to establish any business. Similarly, it takes the time to build a business and a website.
Google and other search engines discover thousands of websites appearing every day across the internet. Search engines conduct a domain registration date checker to keep track of a domain's age as any new business takes the time to get customers and establish itself in the market. Similarly, websites take the time to generate traffic and build their credibility on the internet.
Domain age does not refer to how long you have owned a domain name. You could have purchased a domain name ten years ago and 'parked' it. This means that you own a domain name since ten years but have just been renewing its registration. It's like buying a car and leaving it parked in the garage. Once you start driving it on roads, it will get noticed. Similarly only when a domain becomes active on the internet that Google and other search engines take notice of it and index it. In other words, a domain that’s been registered ten years ago and has no website up will be treated the same as a brand new website that got registered yesterday and became active.
Matt Cutts, a known blogger, and authority on SEO says that young websites will struggle to rank, and clarifies that new websites are small therefore they differ from older websites. However, he goes on to say that after a couple of months after a website has aged and established its place on the internet, it will be competing equally with older and established websites.
Older websites will have an edge as they have more backlinks as they have taken the time to acquire them. They are on search engines ranking and have established their credibility.
Webmasters and SEOs may be interested to find domain registration details. There can be several reasons for this:
- Insure that the website is legitimate and has relevant ownership
- Website is not a spam site.
A webmaster maybe invited to establish a link with a website he or she has no knowledge off. Now establishing backlinks can be a tricky business. Establish links to legitimate websites is good for ranking. On the other hand setting-up a link to a spam site can cause Google to penalize your website. Therefore, as a webmaster you want to check the ownership of a website.
There are several free tools that you can use to find out details about age and ownership of a domain. The website searchenginereports.net has a domain-age-checker tool that you can use. It will tell you the age of a domain. It calculates the age of the website since Google and other search engines indexed it. Not from the date it was purchased. As there was no activity associated with the domain it does not register as age.
As a domain owner and website manager you must be aware of when will your domain name expire? Domain names are purchased from domain name sellers like GoDaddy and other domain name sellers. You don’t want to find that your domain name has expired and your site no longer exists on the internet.
Similarly if you want to link your website to another website you will want to know if the domain is not about to expire. There are a host of domain expiry checker tools on the internet. You can use anyone to get this information.
Many website masters debate this question. The answer is yes and no. Yes, it helps to learn how old a domain name. Knowing its age helps in establishing its credibility. Also it helps in establishing trust on the site. It's like investing in a house. If it's an old house you will be interested in knowing when it was built. If it's a brand new house, you will examine the house, its construction and location.
It's similar with websites; you may or may not be checking its age. The reason for this is that an old domain may be routing its traffic to a new domain. There could be several reasons for that. For example the host server cannot provide more computing space. The website owner does not want to go through the process of getting a new domain and reestablishing it.
Among other SEO tools searchenginereports.net has domain-age-checker that is free to use. If you are interested in finding out the domain age of a competitor or a website that you want to or who has requested to setup a backlink with you. You can use this application in helping you make the right decision.